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Open Coaching with Full Name

Get feedback on your startup pitch, ask for advice on approaching specific challenges, and learn how Sting could help you grow faster and smarter.

Open Coaching

Open coaching sessions

Get a 20-minute strategic consult with one of Sting’s startup coaches - free.

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Trusted by 400+ thriving startups
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If you’re not ready to apply to one of our programs yet, you can book a free 20-minute session with a Sting startup coach now for advice on how to move forward on your journey.

  • Get feedback on your startup pitch
  • Ask for advice on how to approach a specific challenge
  • Learn how Sting could help you grow faster (and smarter)

Coaches

Krim Talia
Krim Talia
CEO & Coach
DeepTech
Health
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Pär Hedberg
Pär Hedberg
Sting Founder och Business Coach Deeptech
DeepTech
Book coachingchevron_right
Karin Ruiz
Karin Ruiz
Coaches ClimateTech and DeepTech startups
DeepTech
Climate
Book coachingchevron_right
Jonas Lindqvist
Jonas Lindqvist
Coaches Gaming, Climate- and DeepTech companies
DeepTech
Climate
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Boel Rydenå-Swartling
Boel Rydenå-Swartling
Coaching ClimateTech startups within the mobility sector
Climate
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Raoul Stubbe
Raoul Stubbe
Coaches DeepTech companies
DeepTech
Society
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Cecilia Bratt
Cecilia Bratt
Coaches SaaS and Software companies
Society
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Fredrik Rosengren
Fredrik Rosengren
Coaches SaaS and Software companies
Society
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Johanna Wollert Melin
Johanna Wollert Melin
Coaches HealthTech companies
Health
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Olof Berglund
Olof Berglund
Coaches HealthTech companies
Health
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FAQs

Have any questions?

Browse through the FAQs to gain insights and clarity on various topics related to our organization.

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Startup Programs

Do I pay for Sting’s services?

We have a “success fee” model in the form of stock warrants to Sting. As a non-profit, we’re an independent, founder-centric organization who always wants what’s best for your startup. If you succeed, these stock warrants eventually convert into a small number of shares.

Propel Capital

Are there other benefits to having Propel Capital as a financier, in addition to the investment itself?

Yes! The co-owners of Propel Capital are business angels actively looking for investment opportunities in exciting and promising startups. As a portfolio company to Propel Capital, you are exposed to a large number of potential investors.

Propel Capital

How much ownership does Propel Capital take? 

Propel Capital invests via a convertible note that converts to ownership only when the company has raised at least SEK 1 million or more from external investors. This way, we avoid setting a valuation of the company too early.

Propel Capital

What are the terms of the Propel Capital convertible?

For full terms and conditions, please contact emanuel.andersson@sting.co. Read more for an overall summary of the terms:

Propel Capital

How is the number of shares that Propel Capital receives after conversion calculated?

The loan is calculated with interest at the date of the conversion/price per share in the round * 0.7.

Propel Capital

Does Propel Capital invest in its portfolio companies?

No, usually Propel Capital does not have the opportunity to participate in new issues in the portfolio companies. However, Propel Capital’s CEO, Emanuel Andersson, is actively working to support the portfolio companies in their financing rounds in other ways, including by making intros to potential investors.

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Programs

With decades of experience scaling startups, we're here to help you unlock your true potential and grow your business faster.

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Focus Areas

We are looking for big ideas with potential to solve real problems. In return, you’ll get access to a lifelong community that delivers more value and opens more doors than any other.

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Companies

Sting companies, radically changing the world as we speak.

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Investors

Accelerate your investments with Sting

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